Minimum Wines: Sustainability Report
This sustainability report was created based on a B-corp certified business that is doing good for the environment. Sustainability reports are great for showcasing what a business has accomplished over the year and compare it o past and future year numbers. “Minimum Wines is a project of love: a combination of mindful winemaking, respect for the land it comes from and the people who drink it.”
Current Report Research
The 2022 season sustainability report for minimum wines is presented in a strictly blue and white palette. When considering a redesign I knew that although I liked the aesthetics of this report, it was not consistent with their branding. Their website is full of various colors and vibrant art. Their lifestyles consist of farming and trading their food, hand making wine, bread, and cheese. They are an outdoorsy and full of life bunch of people that need some color and design brought to highlight all of the great things they are accomplishing.
Theme and Size Development
Theme and size development is a crucial part in the beginning of this project. It affects the way in which the information is presented and conveyed to the reader. For this specific company I also wanted to keep in mind the owners and how unique their lifestyle and business structure is. Being a B corporation often comes with a story.
Mood Board
Typography
Color
#F15B59
RGB: 241, 91, 89
CMYK: 0, 80, 62, 0
#DEE0C6
RGB: 222, 224, 198
CMYK: 13, 6, 24, 0
#1C458D
RGB: 28, 69, 141
CMYK: 100, 85, 12, 2
#D6822C
RGB: 241, 130, 44
CMYK: 14, 56, 97, 1
Final Sustainability Report
InDesign | Photoshop | Illustrator